Privacy Policy
We are committed to respecting and protecting your personal data whilst it is in our care.
We collect your personal information to enable us to complete changes to your vehicle or provide the service(s) you have requested.
- What Data Do We Collect?
Depending upon your use of Our Site, We may collect some or all of the following personal and non-personal data:
1.1 the contents of any contact forms of user completed fields on the website, including your name, address and contact details;
1.2 any user submitted contact information such as email addresses and telephone numbers;
1.3 demographic information such as post code, preferences;
1.4 IP address;
1.5 web browser type and version;
1.6 operating system;
1.7 a list of URLs starting with a referring site, your activity on Our Site, and the site you exit to;
- How Do We Use Your Data?
2.1 All personal data is processed and stored securely, for no longer than is necessary in light of the reason(s) for which it was first collected. We will comply with the Company obligations and safeguard your rights under the GDPR at all times.
2.2 Our use of your personal data will always have a lawful basis, either because it is necessary for the Company performance of a contract with you, because you have consented to use of your personal data (e.g. by subscribing to emails), or because it is in the Company’s legitimate interests. Specifically, the Company may use your data for the following purposes:
2.2.1 Providing and managing your Account;
2.2.2 Providing and managing your access to Our Site;
2.2.3 Personalising and tailoring your experience on Our Site;
2.2.4 Supplying Our products or services to you (please note that We require your personal data in order to enter into a contract with you);
2.2.5 Personalising and tailoring Our products or services for you;
2.2.6 Replying to emails from you;
2.2.7 Supplying you with emails that you have opted into (you may unsubscribe or opt-out at any time by contacting us);
2.2.8 Market research;
2.2.9 Analysing your use of Our Site and gathering feedback to enable the Company to continually improve Our Site and your user experience;
2.3 With your permission and/or where permitted by law, we may also use your data for marketing purposes which may include contacting you by email, telephone, text message or post with information, news and offers on Company products and services. The company will not, however, send you any unsolicited marketing or spam and will take all reasonable steps to ensure that your rights are fully protected and comply with Company obligations under the GDPR and the Privacy and Electronic Communications (EC Directive) Regulations 2003.
2.4 Third parties (including but not limited to Google, YouTube, Facebook and Twitter) whose content may appear on Our Site may use third party Cookies. Please note that the Company does not control the activities of such third parties, nor the data they collect and use and advise you to check the privacy policies of any such third parties.
2.5 You have the right to withdraw your consent using your personal data at any time, and to request that it is deleted.
2.6 We do not keep your personal data for any longer than is necessary in light of the reason(s) for which it was first collected. Data will therefore be retained for the following periods (or its retention will be determined on the following bases):
2.6.1 Personal data will be stored for no more than 10 years unless you have created an Account, if you create an Account your data will be stored until such a time as you close the Account and then for no more than 10 years afterwards.
ANALYTICS OF THE WEBSITE AND SOURCES
“DoubleClick: We use Google Analytics remarketing codes to log when users view specific pages or take specific actions on a website. This allows us to provide targeted advertising in the future. If you do not wish to receive this type of advertising from us in the future, you can opt out using the DoubleClick opt-out page.”
USE OF IMAGERY AND CLIENT PRODUCTS FOR ADVERTISING AND PRESS CASE STUDIES
We use images and videos taken during production, during installation and after completion of works orders for our Social Media Channels and Sites (this Website – https://www.smaldonsigns.co.uk, Facebook, Instagram, Pinterest, LinkedIn, Twitter, MailChimp Email Campaigns, Google & YouTube). If your work is of interest, we will endeavour to contact you prior to a press release, blog, posting on social media, or making content live for your approval and knowledge. We will always disguise your registration number on any images taken as your privacy is extremely important to us. If you do not wish to be featured online or in press, please get in contact at the time of your order confirmation and we will make a note on your account. Please email info@smaldonsigns.co.uk with your ‘Order Reference’ and we will make a note on your account.
If imagery and videos are used that contain the previously mentioned and you would like this removed, please get in contact and we will remove this from all platforms and website. Please email info@smaldonsigns.co.uk with the platform, time and date of posting, and URL link if possible.
EMAIL MARKETING
We like to keep our clients connected with our practices, products and work completed. By placing an order with us and sharing your email address, if Opt-In is engaged on your account, we will include you in any Newsletter and ad-hoc Marketing Emails we deem relevant to you.
You can control the marketing communications you receive from us and can activate a subscription to our emails, or Opt-Out of email communications:
Emails: You can click the ‘unsubscribe’ link in any marketing email you receive, and this will automatically remove you from future marketing based communications.
Please note by opting out of marketing messages will not stop service communications, such as order updates, where you have been asked for a specific set of information to complete an order, or invoice payment requests.